Here’s a rundown of the basics you need to get started:

Domain Name.
This will be the address that people enter to go to your site – www.yoursite.com. This will be the address that people will use to access your web site and/or blog. You can get a domain name for a yearly cost of about $10 – $11. I use godaddy.com, but you can use any registrar you want. Or you can usually purchase a domain name at the same time you sign up for web hosting. If you host with Arvixe.com, they’ll give you a domain name free with your hosting package. Which brings us to:

Web Hosting.
I use both Hostgator and Arvixe for my web hosting. I pay by the month. Hostgator is $9.95 per month, and Arvixe is $10 a month. Both of these plans allow you to add more domains for no additional cost. You can get a better deal if you pay for longer periods of time. Both of these hosts feature Cpanel with Fantastico, so you can install a blog with a couple of clicks.

There are several other web hosting companies out there, so do a search, or go over to a marketing forum like the Warrior Forum, and you’ll find a lot of recommendations for good web hosting companies.

Web Page Creation Software.
If you’re new to Internet marketing, keep it simple. The open source software Kompozer is an excellent free download that will do the job for you. Go to YouTube and you’ll find a lot of videos that show you how to use it. There is also a forum for the software so you can ask questions if you get stuck. If it makes you feel better, go ahead and spend some money, but you don’t need to.

FTP Software.
FTP software is what you can use to upload your web pages and content to your hosting account. Most of the HTML Web Page software packages have this function built into the software. Most web hosts have a file manager that you can use instead of ftp software to upload your site.

Learning how to use ftp software is a good idea, it’s easy learn how to do it, and there is free software that you can get right now called FileZilla – get it here.

Autoresponder Service.
An autoresponder service can be used to send out a series of email messages automatically, or you can use it to send out your newsletter. The advantage of using a service over doing it yourself is that they manage the software and they send out the messages for you. You get the code you need to enter on your web pages or blog so people can subscribe. And inside each message is a link to unsubscribe, so you don’t have to manually remove them from your list.

A lot of people recommend Aweber or Getresponse. In my view, you are paying a lot of money for features you don’t need. They start out at $19 for 500 subscribers, and it goes up to over $60 for 10,000 subscribers. I use Imnica Mail which starts out at $9 for 5,000 subscribers. There are other alternatives out there, so it’s up to you to decide. One thing I WOULD NOT DO is purchase an autoresponder script and host it yourself. It can be a real headache, so don’t do it.

Let’s look at what we’ve covered. You have web hosting that runs about $10 a month, a domain that costs about $10 for a year, an autoresponder that runs between $9 and $60+ a month. If you go with the $9 Imnica Mail service, that’s about $20 a month to get started.

Go to ClickBank.com or some other affiliate network, sign up for free, pick some products to promote, and write some reviews. It’s really that easy to get your online business started. If you don’t want to spend any money up front, get the Kompozer software, sign up as an affiliate at ClickBank, pick out a few products to promote, and create your web site. That’s free to do, and once you do that, then you can decide if you want to get a domain name and hosting so you can start your own online business.  To your online success…

Marlon Sanders is one of the most respected guys on the Internet. He’s the man behind The Design Dashboard, and The Promo Dashboard, products that I use myself. He also has a lot more to offer.

Instead of trying to convince you how great his products are, (And they are really good!), I want you to enter your name and email address into Marlon’s opt-in form and get some really cool FREE stuff.

Right now, you can get FREE access Marlon’s collection of Podcasts, Videos, and PDFs, along with his weekly newsletter, where he gives you information that others charge for.

The reason he’s doing this is simple:

Once you see the quality content he gives out for free, you’ll be more likely to spend your money with him the next time you’re looking for a solution to a problem or strategies to move your business forward.

If you’re doing any business online, you NEED to get to know about Marlon Sanders. He’s been doing business online for well over 10 years, so he knows how to make money online. Here’s your chance to learn from Marlon for FREE. To get immediate access to this collection of free information, just click on the image at the top of the page, or click here…

]]> http://www.sssite.com/blog/2010/10/free-access-to-marlon-sanders-brain/feed/ 0 http://www.sssite.com/blog/2010/09/3-strategies-to-turn-your-visitors-into-buyers/ http://www.sssite.com/blog/2010/09/3-strategies-to-turn-your-visitors-into-buyers/#comments Fri, 10 Sep 2010 19:27:53 +0000 Steve http://www.sssite.com/blog/?p=46 You work hard to get traffic to your site, and once the traffic lands on your site, you want them to buy something from you. An effective sales letter is one of the obvious keys to reaching that goal, but there are ways to increase the odds of your visitor becoming a buyer.

These strategies can be effective if you’re selling your own product. And they can also be used if you have master resell rights products or private label rights products that you are offering. So these tips will work for you if you have a product to sell.

What you need to do is to create an offer that makes it more likely that you’ll make a sale. And you do that by creating a sense of urgency. In other words, make them eager to buy now. Here are three ways you can do this.

1. Offer a time limited special discount. Let your visitor know that if they purchase right now, they are guaranteed a lower price. Let them know what the regular price is, and tell them how much they’ll save if they buy now. Make your deadline real and stick to it because if they come back after the deadline and see that the price is the same, they won’t take you seriously in the future.

Another way to do this is to offer the discount for a limited number of copies. You could decide that you will sell 100 copies at the discounted price, and then the price will be increased.

2. Offer a time limited bonus. Like the discount offer above, you can offer the bonus until a deadline that is displayed on your site. Or you could offer the bonus to a limited number of copies sold. “The first 100 customers will recieve my $47 bonus absolutely free.”

3. Limit the number of copies that you’ll sell, or only sell the product for a limited time and then take it off your site. This creates a sense of urgency because if they are interested in your product, they can’t afford to take the chance that it won’t be available if they come back later.

These three strategies are very powerful and can result in a lot more sales for your product. Of course, you have to have a product you believe in and you have to make sure that if you make these offers, you stick to them. You can lose a lot of credibility if your visitors find out that you are misleading them in any way.

There are at least two examples in the last couple of months where established marketers made the mistake of limiting how many copies of their product they were going to sell, and that limit was a lie. People found out, and word spread on forums and blogs what these guys were up to. They lost a lot of respect in their markets, all because they used urgency in a misleading way.

Use these strategies wisely, and they could help you to turn your visitors into buyers. To your continued online success.

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Using a WordPress blog for niche marketing is powerful for a few reasons:

Easy to set up, especially if your hosting has Cpanel with Fantastico so you can install a blog in a couple of clicks.
Hundreds of free themes that you can choose from to make your site stand out
Easy to add posts, pages, articles, adsense and other content to the site
Search engines are likely to index your site in a few days

Then there are the plugins that you can use to optimize your site for your visitors and search engines.

The real power of using WordPress blogs for your niche sites is that is quick to set up. Here’s why getting your niche site up and running quickly is so important.

You’re never going to be sure that any site you put online is going to get traffic and make sales. It could be that the niche you’ve selected is very competitive and you can’t get much traffic. The keywords you’ve targeted may not be effective. The offer or product isn’t as profitable as you had hoped.

If you get into the trap of trying to make everything “perfect” before you launch your site, you’ll waste a lot of time. Sure, you want to make sure that your site is a good quality site. You could spend hours and hours on getting the site ready for launch, only to find that you aren’t making any profit.

The idea is to get your niche blog online as quickly as possible, and move on to the next one. Once one of your sites shows some traffic and sales, you can continue to add content and put your efforts into driving more traffic and backlinks. And you can drop the sites that aren’t doing as well.

Setting up a niche blog is one of the easiest and quickest ways to get a site online. Once you do a few, you can easily get one created in a couple of hours. If you write your own content, it can take longer, but you can still do it in a day.

Put up a couple of sites a week, and in a year you’ll have created over 100 sites. Speed is the key to creating niches sites, and using WordPress blogs is the best way I’ve found to rapidly create niche sites. Don’t over analyze, just get your first site up. You’ll be amazed at how easy it really is…

Discover How To Create A Network Of Cash Generating Niche Blog Sites That Earn You Income On Autopilot. Get All The Details Here…

Your blog can have a lot of good information on it, and you can continually post new content, but if you don’t get traffic, you won’t get results from the time you invested. So you have to do the basic SEO by using keywords in your title and throughout your content.

One of the best ways to move your site higher in the search engine results pages is by getting backlinks from other sites. One good way to do this is to set up accounts at several Web 2.O sites, and put up content that links back to your site. Sites like: WordPress, TypePad, Blogger, Vox, LiveJournal, Tumblr, Mulitply, Plurk, FriendFeed, Xanga, Identica, You Are, Blellow and Bright Kite. It’s also a good idea to use twitter as well.

So every time you make a new post, you have to go to each Web 2.0 site and post an article that links back to your blog. You could just copy and paste your blog post into each site, but it would be more effective if you rewrote or submitted new content to these sites.

While this is effective, it takes a lot of time. You could hire someone to do it for you, but for most of us, that isn’t an option, at least not yet. So if you wanted links to your blog from these Web 2.0 sites, you had to do it yourself.

WP Syndicator has changed all of that. Here’s the short version of what WP Syndicator will do for you:

The first step is to sign up for an account at each of these sites. WP Syndicator will help you to do that. This should take less than an hour.

The next step is to write your blog post. Once you are done, WP Syndicator can submit an excerpt of your blog article to any or all of the Web 2.0 sites that you have signed up for. The default is 500 characters, which is around 100 words. You can set it to any length you want. At the end of the excerpt is a link back to your blog where they can read the rest of your post.

With WP Syndicator, you can automatically post content and get several links back to your site every time you update your blog. This saves a ton of time, and gets you a lot of backlinks and more free traffic.

WP Syndicator was purchased by over 1,000 people during a fund raiser that Andy Fletcher, the creator of WP Syndicator, ran on the Warrior Forum. It is getting great reviews and results, and now it’s your turn to see what WP Syndicator is all about. Click here now…

It’s called WP Syndicator. This new plug-in will enable you to automatically post an excerpt of your blog post to 15 different Web 2.0 sites including WordPress, TypePad, Blogger, Vox, LiveJournal, Tumblr, Mulitply, Plurk, FriendFeed, Xanga, Identica, Blellow and Bright Kite. It will also send a tweet about your latest blog post at the same time.

The content syndicated will be an excerpt from your post, the length that you specify, and will have a link back to your blog to read the rest. You have a choice of leaving that to the default “Read more…” or changing it to a keyword specific anchor text. Either will get you more traffic but the keyword anchor text may give you a more valuable backlink and boost in the SERPs.

The WP Syndicator plug-in installs just as easily as any other WordPress plug-in. It does take a while to set it up the first time because you have to set up all the details for the various Web 2.0 accounts but once that’s finished, it’s pretty much set it and forget it. Once it’s installed, every time you go in to edit post, you’ll see a link in the top right hand corner that says “click here to syndicate”. Click and you’re done. It’s that easy.

In his latest update, creator Andy Fletcher, added a few features that early testers requested so WP Syndicator now will also syndicate pages and has auto-syndication capability. This feature is disabled by default but if you want to enable it, you can and there is a handy rate limiting feature also added so that you don’t get banned from all the Web 2.0 sites for posting too many, too fast. Personally, I recommend that you leave it disabled and just syndicate your best posts but you can choose whatever works best for you.

This is truly one of the best new plug-ins to come along that will give your blog a traffic boost. What will more traffic mean to you? More subscribers to your list? More sales? WP Syndicator could easily be the boost you need to take your blog to the next level. Click here for more links and traffic…

Let’s say you did target “weight loss” and you DID get a first page listing. While that is not something that will likely happen, there are a few drawbacks to getting there. While there are thousands upon thousands of searches for that key phrase, you really don’t know what they’re searching for. They could be looking for:

• Weight loss tips
• Weight loss menus
• Weight loss ebooks
• Free weight loss information
• Weight loss programs ( think Nutri-System)
• Weight loss workout routines
• Vegetarian weight loss
• Weight loss supplements
• Fast weight loss

If someone were to land on your site for the term “weight loss”, do you offer what they are REALLY looking for? And how would you know. The problem is that the term “weight loss” is a very broad keyword, and it covers a lot of potential possibilities.

If someone is looking for weight loss supplements and you’re offering a weight loss ebook…
If someone is looking for fast weight loss, and you’re offering an exercise program…
If someone is looking for free tips, and you’re selling something…

You’re out of luck…

You have successfully generated the dreaded “untargeted traffic”. People who get to your site who have absolutely no interest in what you’re offering.

Mega-market keywords look really good because of the number of searches that they get every day. But unless you have a site that covers just about everything that someone would want, you’re not going to make a lot of sales.

Another thing to consider is that where you rank is going to affect your traffic. If you’re not on the first page of the search engine results, you’re going to have a hard time getting any traffic. Let’s say you get your site in the top 100 sites for your keyword. Most people look at the first page of results, and if they don’t find what they want, they enter another search term. A few of them may go to the second page of search results. Very few of them are going to go through 10 pages of results to find your page.

That’s why it’s in your best interest to drill down in these mega-markets and target the related keywords. It’s a lot easier to attract the kind of visitor to your site that is looking for what you’re offering. And that results in you making sales. I don’t want you to waste your time targeting keywords that you’ll have a hard time profiting from. The sole purpose of writing this is so you can avoid the mistakes that I have already made. Hope this helps.

The quickest and easiest way to do this is to use WordPress blogs to set up your niche sites. There are hundreds of free themes that you can choose from for your niche site. Every time you put up a new post, your blog will send out pings, or notifications to several sites, and you have a much better chance of getting your site listed in the search engines and getting traffic than you would if you used a standard web site.

Knowing what to do is a good start. What would be even better would be the information on how to do all the things you need to do to set up a niche site on WordPress that has the best chance at getting traffic. The information that I got hold of that actually showed me what to do was Niche Blog Advantage.

So what is Niche Blog Advantage? It’s a video training system that has over 8 hours of content covering the 4 steps you need to create these niche sites. And once you go through the system, you can have a site up in about an hour.

The first module is how to do market research. A lot of people make the mistake of doing keyword research first, get a list of high traffic keywords, and THEN go find a product to promote. Your first step is to find markets where there is a lot of demand AND where people are spending money. You’ll discover 8 different free sources where you’ll find enough profitable niche markets to keep you busy for a long time.

Module 2 is about doing keyword research using free tools. And you’ll know what to do with these keywords once you find them so you can get more free traffic to your niche web site. You’ll know what to do to effectively use these keywords, and what NOT to do with these keywords that can actually lower your rankings in the search engines.

Module 3 is where you see step by step how to set up your niche site. Once you go through module 3, you’ll know how to install WordPress, how to select a theme, and you’ll have all of the essential plugins you need along with instructions on how to set them up for maximum effect. In addition, you’ll get a list of the best ping sites to add to your WordPress blog so they will get notified every time you make a post. How to easily find the content you need for your site, and how to set up a network of highly profitable niche sites.

Module 4 is all about traffic, free traffic. You’ll learn about how to effectively use social bookmarking sites for backlinks, how to use on page SEO to get the search engines to get to the front page, how to effectively use articles to get the most traffic and backlinks from them, and more.

One of the biggest challenges that a lot of people face is getting their first site up. They may think that they need to spend a lot of money on tools, services and software to make any money online. Niche Blog Advantage will show you how to get your first site up in less than 2 hours and start to get traffic in a few days.

There’s no guarantee that you’ll make money by putting up niche sites, but one thing is certain. If you never get around to getting your sites up and getting traffic, you’ll never make any money. So go check out Niche Blog Advantage right now by clicking here…

And that’s where a lot of new marketers make their big mistake. They do a little keyword research, see a market that has thousands of searches a month, and decide that they want to get some of that traffic. So they invest a lot of time and money into creating a site using these popular keywords and wait for the profit to roll in. And wait, and wait, and wait…

What some people fail to realize is that it is very difficult to enter a huge market and get their site listed on the first page of the search listings if they target the keywords with the most traffic. Their competition will outrank them in most cases.

When I mention huge markets, I’m talking about markets such as golf, dogs, video games, digital cameras, weight loss, cell phones, computers, software.

That’s where niche marketing comes in. Let’s first define what a niche market is:

A niche market is a subset of a larger market, a market that is made up of a narrower segment of a larger market.

Here’s a way to explain it. I decide that I want to enter the dog market. It’s huge and there are a lot of searches. Since it will be very difficult to get on the first page of the search results or the first page of adwords, I decide to select a segment of the dog market.

I decide that I will focus on selling dog collars. I’m still in the dog market, but since I’m selling dog collars, I will have less competition, and have a better chance of getting visitors to my site.

Or I decide that I want to sell digital cameras as an affiliate. Getting ranked for the term “digital cameras” is probably going to be hard and time-consuming. Instead, I focus on selling Fuji Digital Cameras. To narrow it down even more, I am going to select a popular model of Fuji digital cameras to target.

The whole point is to do your research so that you find markets that are profitable AND that are easier to compete in. This is also known as Niche Marketing. And that’s the reason that it is a hot topic right now, and will be for a very long time.

Instead of trying to jump into a huge market and try to compete with the big sites, narrow your focus on the areas of that market that you can more easily enter and profit from.

Create profitable niche sites in less than an hour, get them indexed in minutes and earning in days instead of weeks. Click here for more…